[{"id":471566582040,"handle":"boba-bliss","title":"Boba Bliss | Wholesale","updated_at":"2024-10-05T21:00:07+01:00","body_html":"","published_at":"2024-03-07T10:54:30+00:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"Bliss"}],"published_scope":"global"},{"id":444142354712,"handle":"boba-products","title":"Boba Products","updated_at":"2024-10-05T21:00:07+01:00","body_html":null,"published_at":"2023-04-19T17:51:06+01:00","sort_order":"best-selling","template_suffix":null,"disjunctive":false,"rules":[{"column":"title","relation":"starts_with","condition":"Boba"},{"column":"title","relation":"not_contains","condition":"beco"}],"published_scope":"web"},{"id":444142321944,"handle":"quick-order","title":"Quick Order","updated_at":"2024-10-05T21:00:07+01:00","body_html":null,"published_at":"2023-04-19T17:51:05+01:00","sort_order":"alpha-asc","template_suffix":null,"disjunctive":true,"rules":[{"column":"title","relation":"starts_with","condition":"Boba"},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"title","relation":"starts_with","condition":"beco"}],"published_scope":"web"},{"id":455246840088,"handle":"sale","title":"SALE","updated_at":"2024-10-06T06:44:31+01:00","body_html":"\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cstrong\u003eWe are moving Warehouses! Shop our Warehouse Clearance sale now, up to 50% off!\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOffers valid until September 30th\u003c\/p\u003e","published_at":"2023-08-06T15:13:43+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"is_price_reduced","relation":"is_set","condition":""},{"column":"variant_inventory","relation":"greater_than","condition":"0"},{"column":"title","relation":"not_contains","condition":"FIT CONSULTATION"}],"published_scope":"global"},{"id":444142453016,"handle":"baby-carrier","title":"Shop All Boba Baby Carriers","updated_at":"2024-10-05T21:00:07+01:00","body_html":"","published_at":"2023-04-19T17:51:07+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":true,"rules":[{"column":"title","relation":"contains","condition":"Carrier"}],"published_scope":"web","image":{"created_at":"2023-06-28T13:45:19+01:00","alt":null,"width":3588,"height":3588,"src":"\/\/bobababy.co.uk\/cdn\/shop\/collections\/Boba_Carrier_1x1_-_Shop_All_Carriers.jpg?v=1687956320"}},{"id":481306804504,"handle":"shop-boba-under-160","title":"Shop Boba under £160","updated_at":"2024-10-06T06:44:31+01:00","body_html":"","published_at":"2024-07-29T12:46:06+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"161"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":481306738968,"handle":"shop-boba-under-80","title":"Shop Boba under £80","updated_at":"2024-10-06T06:44:31+01:00","body_html":"","published_at":"2024-07-29T12:45:02+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"variant_price","relation":"less_than","condition":"81"},{"column":"variant_inventory","relation":"greater_than","condition":"0"}],"published_scope":"global"},{"id":480697778456,"handle":"vintage-navy-collection","title":"Vintage Navy Collection","updated_at":"2024-09-07T09:50:06+01:00","body_html":"","published_at":"2024-07-19T12:38:57+01:00","sort_order":"best-selling","template_suffix":"","disjunctive":false,"rules":[{"column":"title","relation":"contains","condition":"Vintage Navy"}],"published_scope":"global"}]
A timeless muted navy blue, with a sense of classic style and a signature Boba twist.
15 years and over 3 million babies worn later, we’re thrilled to introduce our first-ever patented hybrid baby carrier: Boba Bliss. Crafted to carry your little one from birth to 18 months (7-35 lbs) with ease, the Boba Bliss will keep your baby calm, content, and connected like no other:
Our patented technology brings together the best of both worlds — the ease of use and convenience of ourBoba Baby Carriersand the soft containment of ourBoba Wrapin one. No tying required!
